An Uplifting Color Palette for Interiors Spring Summer 2018

The Spring/Summer season of 2018 will see the emergence of our trend Urban Planet, which has perhaps my favorite color palette for the year. It doesn’t contain my favorite color, but as a collection of colors it’s hard to beat.

The Urban Planet palette has a real pick-me-up look to it, a happy feel. This maybe because it’s essentially a story of metallics and they are always a favorite. Metallics have been are ever present and it seems fitting that they should now have their own trend for this summer season.

There are updates on warm-metallics, such as Gold getting lighter, a Cosmic Pink shimmer and an intense dark version of Rose Gold. But perhaps the most significant metallic to note for this summer, will be the return to favor of ‘Silvered’ Metallics after such a long dominance of Copper and Gold.

All of these metallics are orbited by a spectrum of Lunar Grays, ending in an Eclipse Black.

On the Catwalks this palette will be used to provide a less gimmicky, less novelty tone to a space age inspired look; giving a much greater sense of glamor. The metallics make a strong statement, whilst the sahpes will be simple and bold, there are liquid-qualities to form and drape playing off against crisp, crushed qualities. The ‘attitude’ is intense, undaunted and has a striking impact.

For interiors the look for Urban Planet is perhaps, unexpected, for a Space Age inspired trend. Rather than a dark-abyss punctuated by brights, there are extremes of light and darkness across a deserted lunar landscape. The palette provides for a stylish and modest futuristic look rather than the stereotypical futuristic look traditionally associated with space-age design. There is a strong architectural quality to product design allowing this trend to set a new course for us to venture further into minimalism.

Wonderful design trend and color palette for Stationery, automotive interiors and external color, contemporary interior styling and interior products. If you would like to discuss how this Trend’s look could be translated into your products, or how the trend narrative could be used to develop inspiring marketing content for your brand; just get in touch with me (Phil): email,  text/WhatsApp/iMessage/call +44 7896 088 996,  or SKYPE – philrpond

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How to increase Sales, Profits & Shareholder Value

Mention Trend Forecasting to most people and the majority are unsure what it’s about; and those that have heard of it, well they mostly associate it with color forecasting.

In reality, there are very few business tools/support services available that, if used well, will improve your company’s results quite so much and in a sustainable way. The more broadly that Trend Intelligence is integrated into a company’s business strategy, the greater the improvements will be. Uplift can be achieved in production efficiency, sales revenues & profits increase, creativity, PR success, product ranges can be smaller, the number of ‘slow-moving lines’ reduces and overall relative costs go down. All this because insights & Intelligence about future consumer and design trends for the interiors sector can ensure your product & service developments match the wants, needs & desires of your customers. Ultimately leading to better profits and more shareholder value.

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10 Key Colors of 2017 for Interiors and ….

When you invest such a small sum and gain such a vast return on that investment, you know, with absolute certainty, that you made an excellent decision. Well done you!

From warm, soothing spice shades to striking, bold hues, this year we see an intriguing mix of colors that are reminiscent of the natural world as well as powerful expressions of intense brights.

We have selected 10 key Pantone Referenced colors from all of the color palettes in our 2017 trends, to provide you with an edited down version helping you to make those color decisions on behalf of your clients, throughout the year. These 10 essential hues will be significant within the world of interiors, stationery, cars and much more; influencing the direction of marketing and retail sectors.

PLEASE NOTE: This e-booklet will be available for you to download immediately your purchase is made. We do not mail it afterwards. Watch for the link 🙂

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How to see the Future Employing Millennials

They’re Humans, Yes – “But not as we know them”!

Are we about to witness a ‘generation gap’ that’s just too big to bridge?

There’s a generation in the workplace that’s been there for quite a while. Let’s call it the Over 40’s club, or maybe the ‘Over 45’s Club’, whichever is right, the group are around that age. Now this large group of people has an awful lot of experience of business, they have gained a huge depth of knowledge about business and developed high skill levels.

They’ve all been trained, conditioned or educated (I’m not sure which and maybe it’s a mix of all 3) to do things in a certain way. This has come from the fact that the vast majority of this group of people have been through the corporate mill. The older they are (45+, 50+, 60+) then the higher their degree of formality in business (maybe life) and the stronger their belief in ‘the right way’. They’ve all picked up the ‘right way to do things’, the right language to use. Now, time to reveal, that I am in this club (Even if you chose to call it the ‘0ver 45 Club!) and I too went through corporate life experience.

zarabotat-na-bloge-livejournal-3047However, in my view, business methodologies & processes haven’t really changed since the 1970’s. Technology has made everything faster, go to a few more decimal places, and facilitate deeper analysis. I guess, doing more efficiently and to a higher degree of complexity all the things that were done in the 70’s and 80’s, but not significantly different; not much genuinely new. Whenever I read yet another business book on ‘How to…..’ it’s nearly always possible to say “good luck to the author I hope they make some money from this, but you know, putting aside the fancy words, we used to do that at (in my case Mars) back in the ‘whatevers‘ but we called it xyz!”

Recently I came across a discussion, on a social network for business, that in one guise or another, I’ve seen a number of times in different discussion groups. But, always started by someone who is a member of the above club! It’s usually about spelling, grammar, planning etc.

Do you believe that ‘failing to plan is planning to fail’ or do you think spontaneity creates more opportunity?

Now my first response was gentle enough I merely wanted to point out that the UK has become a nation of micro-business owners. Primarily driven by the fact that many people have lost their work and many young people haven’t ever been able to find any. So starting up your own and finding your own way has to a large degree been forced upon thousands. I contributed this to the discussion……

I believe that there are times when ‘getting on with things’ is best and times when a detailed activity plan assessing risks and result projections is necessary. 

For many micro-business owners, it’s best to just get going, get a little experience, and get a customer or two before you plan too much. After all, if you don’t have a customer, surely you don’t yet have a business? Unfortunately, our tired, traditional and out-dated Banks still think they know best (if it ever did) and forces ‘start-ups’ to produce a detail business plan (that most will never refer to again) in order to gain financial support. One issue with this, is that if nothing else, they drive out of the people they think they’re helping, a lot of respect for the benefits of producing a plan. 

Essential-attributes-of-a-successful-small-business-owner-256x300Of course, I understand and agree that if we’d been talking about Small to Medium Enterprises and/or larger companies, planning is essential; it ensures good communication, along with a common understanding & purpose in the company.

The first response to my comment was this…..

I see the government start-up loan scheme for young people attracting budding entrepreneurs in to business who have not thought beyond ‘I set out my stall and I will make lots of money’. Even for start-ups there are some benefits to business plan if only to get them to think about cash flow, resource planning, costing, etc. They don’t listen or bother.

Can you see how, whilst being correct as a statement looking through the eyes of the group we’ve been discussing; it may not be correct if looking through the eyes of ‘young people’?

There is a change coming. Not an evolvement, not ‘a development of’ and not a shift.

There is a significant change coming.

It’s taking longer than we trend forecasters thought it might, because the ‘over 45 club’, the banks, the corporate world is resisting it well and more strongly than we expected them to. This club is insisting on trying to re-educate, re-shape ‘the change’ into the way it should be, has always been and even the ‘right way’.

That change is being driven by the under 25’s, in fact it is the under 25’s. Things will change even more rapidly and more radical when the current under 18’s come through. You see they think differently, I mean, radically differently. Their values are very different to anything we’ve experienced before; for the first time we have a generation coming through that is REALLY something new. They won’t be forced to do things ‘the right way’, they will do things their way because it fits their ethics, values and desires.


This group of young people value ‘owning things’ very little; they share and support each other significantly more than we ever did, or do. They consider the virtual world as real as the offline world. They ‘do’ things, review things, change and then ‘do’. Their style of communication frustrates the hell out of the ‘over 45’s club’ I’ve watched this happen in discussion groups time and time again. They speak, write & spell differently and don’t worry about things they don’t consider important.

I won’t go on; but ‘Business Planning’ as we know it is on its way out because …….. so is that ‘older persons club’! Business financing, ideas sharing/protection, work methods are all being completely re-invented. We just haven’t seen enough of it yet to realise it. But it’s happening and the over 30’s need to be aware of it and adapt to it – otherwise the market of the near future (the under 25’s now) won’t be trading with us, they’ll simply trade with each other………………….

Let me know your thoughts on this subject, your experiences and how your business is handling the prospect leave a comment. If you have any specific questions you can email me directly and now.

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