‘Themed’ Interior Design can go horribly wrong…..

…  but it hasn’t in this case, in fact it’s quite the opposite.

The Potting Shed is Beverley’s newest bistro bar serving the very best in homemade food and offering a wide selection of beers, cocktails and wine. Yesterday we decided on a work-lunch and had our own garden party to check-out the interior design!

IMG_4591What a great experience it was. The sun was shining, it was warm and the Potting Shed was busy as people enjoyed the last week of the UK’s summer holiday period. The newly established bistro bar is a transformation of the landmark Hodgsons pub and is located close to the recently developed Flemingate Centre where many fashion stores, coffee shops, a hotel and cinema can be found. Here is a team snap (left) … a rose between two thorns (some may say).


I dug up a little information about the Potting Shed brand, launched in Bingley, Yorkshire last year. It’s a contemporary bar and restaurant concept with an exceptional ‘garden‘ theme. They have a big emphasis on food, including a wood-fired pizza oven and also host live music acts each weekend. The quirky little areas of the place are also available for private parties.IMG_4589

14115506_1771258006477685_642002851573770072_o  On arrival the creativity & ingenuity of the interior decor is obvious, all fitting in beautifully of course with the bistro’s theme. Garden tools including spades, forks, and shovels were all displayed as if they were precious heirlooms. Watering cans and buckets were used as lighting features and wooden logs covered walls to create an authentic and grounded ‘garden’ feel. It was surprising how well a bucket can reflect the light, not to mention a cheap way to update the lighting features in your own home! Blooming brilliant! (OK! We’ve all noticed the ‘dad jokes’ here, in abundance; Laura Greenwood!) IMG_4579


I particularly liked this reclaimed chandelier centre-piece. Items hanging included old beer jugs, metal watering cans, glass jars and small garden trowels and tools. Although it appears to be old junk hanging from the ceiling it actually portrays a very genuine and accurate design element that adds a focal point to the room. I am always rooting for more reclaimed and recycled products!


The bar area incorporated reclaimed wooden planks across the front surface of the bar and mix’n match patterned tiles on the floor which really caught our eye! The ‘mix’n match’ approach to developing customisable patterned tiles is something we have talked lots about in Trend Presentations and it is nice to see how they have been embraced to fit in with this theme.

IMG_4582We finally planted (please!) ourselves down on a table made from reclaimed wood and old metal piping with and worn-look leather stools. For our lunch we ordered a selection of ‘Shed bites’ including pulled pork nachos, garlic dough balls, battered chicken goujons, crispy crab cakes and a selection of cold meats and bread served on a rustic wooden board… we definitely decided to go big and not go gnome (Any more of this Laura and we’ll actually ‘tell your dad’). The food was delicious, it really filled a hole and helped the work go down!


14066366_1771257736477712_6100505241297751287_oThe tableware also had a very rustic quality to it with a wonderful surface texture and aesthetic, it was unusually shaped, simple yet stylish.

As we weedled our way upstairs we found a room full of natural greenery, with a giant tree in the middle and a wall filled with thriving foliage. You don’t need green fingers to fill your home with lush leaves.

We took a look outside to grass-p the concept more. The astro-turf used on the terrace is a stroke of genius, a very simple, but very effective idea that pulls together the indoors and outdoors design beautifully. It will be easy to maintain and won’t ruin your heels ladies. The terrace and very large beer garden have unusually good quality furniture to sit on and it’s unusually comfortable. Water you waiting for? Go check it out! (Doh!)

And for the winter months…


You can grab your own plot and eat outside in one of the brightly colored sheds; each one a sheltered, private area in which to have your own exclusive garden party. I was extremely re-leafed to see that they have outdoor heaters for colder times; enabling everyone to stay cosy until turf-ed out!

14124358_1771257769811042_8918966620010400923_oWe had a very garden-inspired lunch at The Potting Shed, there is no worming your way out of trying this place out for great food and drinks, we predict it will grow extremely popular! It is an ideal spot for a relaxed dining experience, suitable for all. The ‘themed interior/exterior’ has been done in a very adult way and not in the least cheesey, it created the right amount of interest to become a talking point for all the right reasons…. so lettuce dance like no-one is watching and turnip that beet loud!  

Have you designed a hospitality interior that enables a good customer experience? Then let us know. If oyu would like some guidance, inspiration to create one we’d be delighted to help.

Happy Dining People!

And for those of you who don’t know about the location of Scarlet Opus HQ… we are based in the Town of Beverley in East Yorkshire, England. Beverley is described as the ‘Jewel of East Yorkshire‘ and renowned for its exquisite 13th Century Minster. The town is home to a lively market, a thriving music scene, excellent flat racing and a medieval skyline that remains refreshingly unspoilt… For more information visit Yorkshire.com.

1271-Scotts - The Hall, Beverley 1

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Design Trends 2017: Product Development for Stationery, Gift, Crafts, Handmade

Our 2017 Stationery Design Trend Report. This 60 page download is bursting with inspirational trend intelligence; including Christmas 2016-17 Trend Direction and 4 Spring/Summer 2017 Trend Stories translated for stationery, gifts and crafts. You will discover which materials, patterns and colours are specifically relevant for stationery products. Gaining specific product design inspiration and guidance. It’s a ‘must have’ for designers, manufacturers, retailers and stationery addicts! BONUS: 5 essential fully referenced colour palettes and visual merchandising ideas.

It’s Incredible value for money.

Trend 1 – Analogue Workshop Analogue WorkshopInspired by a trend that seeks beauty in the ordinary. Analogue Workshop is designed to counteract the constantly connected ever updating and accelerating pace of modern life. We reach out for what is grounded, offering liberation from the digital world with a renewed appreciation of what is analogue, low-tech and every day.

analogue stationery-min

1. Of Instruments and Archetypes by Unfold 2. Sassy Stitches by Lori on Etsy 3. Alfamarama on Etsy 4. The Designer Medium Notebook – Indigo Denim by Emgie Libris on Scoutmob Shoppe 5. Y Studio Mechanical Pencils & Pens 6. Mechanical writing tools by Giulio Iacchetti 7. Grovemade 8. Homework Pencil Box by Present & Correct 

Trend 2 – Tribe


This trend relates to an emerging new attitude amongst women across many cultures. It promotes empowerment and independence. Women around the world are better educated, stronger and in control.

TRIBE stationery-min

1. Decorative Matchboxes by BelloPop  2. Archer Pushpins at Urban Outfitters 3. Notebooks by Sasha Kretova 4. Patterned cards by Sanna Annukka 5. Sacai collection for Nike 6. Woven paper “sketches” from textile designers Helle Gråbæk and Maria Kirk Mikkelsen 7. Aztec prints Styling by Jessica Hanson, photography by Craig Wall

Download this inspiring report in full now and make sure that your 2017 Stationery, gifts and crafts offer matches exactly what consumers will be looking for……

To access all trend information… download our 2017 Stationery Design Trend Report. This 60 page download is bursting with inspirational trend information; it includes 1 Christmas 2016-17 Trend Direction and 4 Spring/Summer 2017 Trend Stories with translation into stationery. You will discover which materials, patterns and colours will be specific to stationery design. Gaining specific product design inspiration and guidance. It’s a ‘must have’ for designers, manufacturers, retailers and stationery addicts! ALSO included: 5 essential fully referenced colour palettes and many visual merchandising ideas.

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Visual Merchandising Workshop at Index Dubai 2016


Last week the Scarlet Opus Team ran a Visual Merchandising Workshop at the International Design Exhibition Index in Dubai. The hands-on workshop was designed to suggest and encourage multiple ways of inspiring customers with trend-led visual merchandising; creating consumer experiences with brand themes and stories. The participants began the morning in the classroom where key psychological tips for effective merchandising were discussed; as well as 3 Interior Design Trends translating to inspirational visual merchandising.

The intended learning outcomes included …

  • Understanding how and why Consumers are motivated to enter a store by a window display
  • How to make a connection between store design & the Customer Experience
  • How to identify trends and put them to practical use in product displays
  • How to create aspirational window displays using Interior & fashion trends
  • How to connect your business to your community in your Window


The second segment of the workshop involved putting new vision, skills and imagination to work. Participants had a life-sized window structure to build an extraordinary display – a display designed to capture the eyes of fellow peers, drawing them in and encouraging interaction as ideas came to life; right on the show floor! The workshop ran once a day over 4 consecutive days, each group had the same purposefully limited props so they had to be very creative in order to build a display inspired by Scarlet Opus interior trend – Play.

Day 1

In keeping with the geometric and modern Memphis Movement influenced trend, the first window display included bold uses of wallpaper – covering shapes and furniture. Subtle fashion influences such as the dress and sun glasses purposefully enabled the consumer to connect the ‘interior wallpaper store’ to relevant trend-led fashion brands. It is a confident, daring and wonderfully dynamic way to display wallpaper.


The final window display…


Day 2

The second group worked hard to bring a luxury lifestyle interior display to life. After carefully considering all inspirational images, they designed a subtle but intriguing display with a surreal twist. With pops of strong colour and geometric shapes positioned carefully alongside softer, delicate and beautifully placed props; they created a perfectly balanced and inspiring interior visual – quirky yet classy


We loved the innovative use of the mannequin in this window display, an injection of surrealism is bound to intrigue passes-by!


The final window display…


Day 3

Team 3 decided on creating an installation window piece with patriot multi-coloured ribbon and string. They creatively attached the ribbon at the front of the window to make an abstract foreground effect with the product displayed behind.

MKIV1124-minIMG_3689-minDay 4

The final window display included suspending cushions to make a central focus point. The team used strips of wallpaper to drape from the central beam at the back wall to the front of the window. Bold shapes were stacked and positioned in each corner of the window to create the perfect balance.


The final window display…


The workshop was a huge success and we had some very positive feedback, we would like to thank all participants who signed up and took part; we hope you were all able to take away some useful tips as well as having a very fun day!

A big thank you to our supporters and sponsors who supplied various props in order to create the display – Boss DesignHome Outfitters, Styro, Baines de mer, Worlds Away, Casador and Newmor Wallcoverings.

Leave a comment to let us know if you prefer the window from Day 1, 2, 3 or 4.

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Flooring Trends 2016 & Beyond

This Floor Focus Report contains inspirational trend information for both hard and soft flooring products, color palettes and interior design ideas. There are 3 style stories in the report which highlight the key trends for 2016 and beyond. It is a magazine perfect for retailers, buyers, feature writers, magazine editors as well as interior designers.

Floor Focus

Feel supported, inspired, renewed and have your own ideas confirmed by the experts!

Got a question? phil@scarletopus.com call phil / Victoria or Laura +44 (0)1482 870 360

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Trendbook Offer: Visually Stunning 2015 Design Trends – Interiors

2015 Design Trendbook for Everything Interiors  

For a special price of just £60 you can get all the inspiration you’ll need to support your creativity this year. Purchase our 2015 Design Trends report.

This 75 page document includes 4 different design trends applicable to anything ‘interiors’ and outlines our background research including fashion and architecture, as well as a guide to material, shape, pattern, texture, and surface effects. Each trend includes a colour palette with Pantone Fashion + Home and Formula Guide Coated/Uncoated references. A perfect source of inspiration for product designers, marketing teams, interior designers, retailers for merchandising and window dressing – absolutely perfect. See the wealth of visually stunning inspiration below:

Page Preview

Materials shapefashion colourpattern

BUY IT NOW – feel supported, inspired, renewed and have your own ideas confirmed

Got a question? phil@scarletopus.com call phil / Victoria or Laura +44 (0)1482 870360

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Craft Industrialism; Stories behind Products

Craft Industrialism is a new initiative that aims to bridge the gap between the craft maker and the public allowing us to understand and appreciate the process of craft practice. The event showcases a carefully curated exhibition presenting a selection of makers work, each project has a detailed narrative which illustrates the complexity and precision of the ideas from initial concepts, design and development, and finally to the chosen production method. This project also aims to demonstrate the importance of promoting and supporting our local creative businesses.

preview night

I went along to the preview evening of the event, there was a real buzz in the atmosphere, everyone seemed excited to learn and understand more about the meticulous presentation of each project. For me, it was interesting to visually see the full thought process of the maker, from project notes, to concept ideas and sketches. It was fascinating to see the tools that are used by the makers, this allows us to comprehend the intricate hand craft techniques and the amount of time and work that goes into the creation of the project.


Since the contemporary craft movement we romanticise more of the handmade because we desire quality, not quantity. With the ‘handmade ethos’ becoming a key driver of consumer aspirations it becomes even more important for us to show a deeper understanding and appreciation of the design elements involved. From the sourcing of materials to the craft techniques through to the maker process, we have moved into a world where we value craft once again,  where we want individuality and unique quality, and are happy paying more money for one-off products. In today’s society we want to own less items and look towards owning products we feel mean something or have a story to tell.

Here is a look at some of my favourite designer-makers that are showcasing their work at this event, each maker will present their work over the next few days and discuss the theory or concept behind their designs. Tickets for these talks are available to buy and the exhibition is open to the public until Wednesday 25th March.

Ruth Pullan Textiles and Leather Work

Ruth’s studio is centered around exploring ways of manipulating leather into different forms and shapes. She utilises classic moulding techniques and shaping more often seen on a cutting table than in the workshop in order to bring together a new collection of work that challenges leather-working techniques with a modern twist.

Ruth Pullan

Laura Daza

Colour Factory is a visual and tactile investigation into the colour and dye world, using natural materials to question the relationship between nature and humans. The design is driven by the traditions of colour; celebrating ancient rituals or alchemic techniques and exploring ways for extracting natural pigments. Colours in nature are infinite, only a few thousand have been described and many others to be discovered.

Laura Daza

Convivial Project

Generative Scarves is a project that enables you to generate your own pattern for a scarf. For this project a procedural algorithm commonly used to digitally generate patterns of the natural world was sampled in a bespoke application. The Generative Scarves app, with its set of modifiable parameters enables the user to customise colours and patterns and create a unique print for a personalised scarf.

Convivial Project

js1600_scarlet opus edit

Craft Industrialism really makes you question what we buy and drives a desire to understand more about the story behind a certain product. This could be the story of the trend it aspires to create or the story of it’s history.  For retailers and manufacturers this concept is a great way to market product, allow conscientious consumers to understand the process, design and development that leads to the end creation. There is a growing interest in ‘real’ products and knowing everything about where it initiated so don’t just sell the product; tell it’s story to your consumers.

For more information on how you can achieve this contact us today.

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