Designer Insights with Laura Greenwood

I was recently asked to do an interview for Terry’s Fabrics sharing my thoughts on interior trend styles for this season. I have included a colour palette, surface texture and pattern style that I personally love for 2015. I was honored to take part and share my design inspirations, take a look at the interview below…
Courtesy of: Terrys Fabrics
1) Colour Palette by Studio Toogood
2) Kikapu Vases by Otago
3) Origins Wool Rug by Plantation Rug Company
4) Kenza Duvet Set by Essenza
5) Colour Provenance by Laura Daza
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Trendbook Offer: Visually Stunning 2015 Design Trends – Interiors

2015 Design Trendbook for Everything Interiors  

For a special price of just £60 you can get all the inspiration you’ll need to support your creativity this year. Purchase our 2015 Design Trends report.

This 75 page document includes 4 different design trends applicable to anything ‘interiors’ and outlines our background research including fashion and architecture, as well as a guide to material, shape, pattern, texture, and surface effects. Each trend includes a colour palette with Pantone Fashion + Home and Formula Guide Coated/Uncoated references. A perfect source of inspiration for product designers, marketing teams, interior designers, retailers for merchandising and window dressing – absolutely perfect. See the wealth of visually stunning inspiration below:

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Materials shapefashion colourpattern

BUY IT NOW – feel supported, inspired, renewed and have your own ideas confirmed

Got a question? phil@scarletopus.com call phil / Victoria or Laura +44 (0)1482 870360

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Craft Industrialism; Stories behind Products

Craft Industrialism is a new initiative that aims to bridge the gap between the craft maker and the public allowing us to understand and appreciate the process of craft practice. The event showcases a carefully curated exhibition presenting a selection of makers work, each project has a detailed narrative which illustrates the complexity and precision of the ideas from initial concepts, design and development, and finally to the chosen production method. This project also aims to demonstrate the importance of promoting and supporting our local creative businesses.

preview night

I went along to the preview evening of the event, there was a real buzz in the atmosphere, everyone seemed excited to learn and understand more about the meticulous presentation of each project. For me, it was interesting to visually see the full thought process of the maker, from project notes, to concept ideas and sketches. It was fascinating to see the tools that are used by the makers, this allows us to comprehend the intricate hand craft techniques and the amount of time and work that goes into the creation of the project.

craft

Since the contemporary craft movement we romanticise more of the handmade because we desire quality, not quantity. With the ‘handmade ethos’ becoming a key driver of consumer aspirations it becomes even more important for us to show a deeper understanding and appreciation of the design elements involved. From the sourcing of materials to the craft techniques through to the maker process, we have moved into a world where we value craft once again,  where we want individuality and unique quality, and are happy paying more money for one-off products. In today’s society we want to own less items and look towards owning products we feel mean something or have a story to tell.

Here is a look at some of my favourite designer-makers that are showcasing their work at this event, each maker will present their work over the next few days and discuss the theory or concept behind their designs. Tickets for these talks are available to buy and the exhibition is open to the public until Wednesday 25th March.

Ruth Pullan Textiles and Leather Work

Ruth’s studio is centered around exploring ways of manipulating leather into different forms and shapes. She utilises classic moulding techniques and shaping more often seen on a cutting table than in the workshop in order to bring together a new collection of work that challenges leather-working techniques with a modern twist.

Ruth Pullan

Laura Daza

Colour Factory is a visual and tactile investigation into the colour and dye world, using natural materials to question the relationship between nature and humans. The design is driven by the traditions of colour; celebrating ancient rituals or alchemic techniques and exploring ways for extracting natural pigments. Colours in nature are infinite, only a few thousand have been described and many others to be discovered.

Laura Daza

Convivial Project

Generative Scarves is a project that enables you to generate your own pattern for a scarf. For this project a procedural algorithm commonly used to digitally generate patterns of the natural world was sampled in a bespoke application. The Generative Scarves app, with its set of modifiable parameters enables the user to customise colours and patterns and create a unique print for a personalised scarf.

Convivial Project

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Craft Industrialism really makes you question what we buy and drives a desire to understand more about the story behind a certain product. This could be the story of the trend it aspires to create or the story of it’s history.  For retailers and manufacturers this concept is a great way to market product, allow conscientious consumers to understand the process, design and development that leads to the end creation. There is a growing interest in ‘real’ products and knowing everything about where it initiated so don’t just sell the product; tell it’s story to your consumers.

For more information on how you can achieve this contact us today.

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The Surface Design Show London 2015

The Surface Design Show is held at the Business Design Center in London, it is home to the most innovative surfaces for designers and architects. A variety of exhibitors showcase their latest designs in materials, textures and pattern. Here are a selection of the latest surface trends that we enjoyed at the show.

1. Key Pattern – Geometric

geometric

2. Key Materials – Metallic Mix

metallic mix

3. Key Texture – Natural Elements

natural texture

4. Surface Material Pattern Design

pattern

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LIVE from The International Surface Event Vegas

This week we have been at The International Surface Event in Vegas hanging out in our luxury chalet…

Lots of hard work went into the design and curation of the trend hub, first we had to come up with the creative ideas and inspiration mood boards before beginning to draw and design the specifics of the hub. We worked with a very talented team of builders to bring the whole idea to life!

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Welcome to the Trend Hub… A space to be inspired, gather information on colour, textures and materials. Be interactive with our wool colour palette and play around creating your very own surface mood board, designing your own style and theme with our interesting and unusual surface textures and materials, a source of inspiration and design style trends. We have wallpaper, fabric, wood, tiles, leather and resin samples from Alex Turco, ARTO Brick, Campioni, KAZA Concrete, Carina Sohl, BedrosiansTownsend Leathers as well as fish skin leathers from Decorum Est along with many more interesting samples.

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The chalet is a beautiful mix of natural elements; drift wood, shells, agate, faux fur and antlers alongside details of style and glamour, gold and glitter. It allows time and space to appreciate both the rawness and the refinement. With key interior features from Michael Aram and fantastic moose and deer heads from WallCharmers. Thank you to Quickstep for supplying our Dark Tudor Oak Brown floor from their Reclaime Collection.

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The tree table of surface samples attracted lots of people, inviting people to be tactile and hands on with the products added an interactive element, you could also create your own wool colour palette to take home with you for your own reference, one from each of our 4 key trends. Thank you to Camira for supplying the wool it was a fantastic feature that everyone enjoyed.

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Our international knitting project went down well with many people, mostly women, adding more and more rows. The special opal yarn creates a self stripe pattern, it’s fantastic!

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Oh and here’s me giving one of many trend talks on the Hub…

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Next week we will take you on our Trend Tour with images and information about the top ten exhibitors we spotted at the show.

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Top 10 Colours for 2015

So here we are once again bringing you the top ten colours for this coming year. This is one of our most important posts where we look at both the Spring/Summer and Autumn/Winter colour forecasts, these 10 essential hues will be significant within the world of interiors, influencing the direction of both marketing and retail sectors. From earthy and rich to cold and crisp this beautiful mix of unexpected tones provides you with a valuable insight into 2015.

Don’t forget these colours are placed in no particular order, they are simply individual swatches that we forecast to be important throughout 2015. I hope you enjoy the post and have a very Merry Christmas!

1. Primal Red

Earth Red

2. Steel Silver

Steel Silver3. Indigo Blue

Indigo Blue

4. Rustic Amber

Amber

5. Soft Membrane

Human

6. Iridescent Cellophane

Irredescent Cellophane7. Lilac Haze

Lilac Haze

8. Lucite® Green

Lucite Green 9. Marble Grey

Marble Grey

10. Coral Shrimp

Shrimp

For more information on our full trend report or future colour forecasts please contact phil@scarletopus.com

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